Hairvana's Guide to Creating Kickass Content

Hey there, Hairvana Fam! 👋

Welcome aboard! We're absolutely thrilled to have you as one of our content creators.

We can't wait to see your creative genius in action! But hey, before you dive into creating awesome content, let's go over some basics. Don't worry, we'll keep it light and fun.

Ready? Let's go!

What We Need From You (Yes, You!)

Product Presentation

• Unboxing Fun: We want to see you rip open that Hairvana box like it's your birthday. Show off our fancy packaging and make sure to capture our logo in all its glory.
• Close-Ups: Zoom in, baby! Get those detailed shots of the product. We want our audience to feel like they can touch and smell it through the screen.
• Usage Demo: Show us how it's done! Fill that dropper, apply the oil to your scalp, and give it a good massage. Bonus points if you make it look like the most relaxing thing ever.

Setting the Scene

• Clean and Tidy: No one wants to see your laundry pile in the background. Keep it clean and clutter-free.
• Good Lighting: Natural light is your BFF. If that's not an option, make sure your space is well-lit.
• Pro Setup: You don't need a studio, but let's aim for a setup that looks polished and put-together.

Visual and Audio Quality

• HD, Baby: Shoot your videos in at least 1080p. We want crisp and clear visuals.
• Clear Audio: No one wants to strain their ears. Make sure we can hear you loud and clear. Use a mic if needed.
• No Shaky Cam: Use a tripod or find a stable surface to avoid Blair Witch Project vibes.

Content Style

• Be Real: Authenticity is key. Be yourself and let your personality shine through.
• Stay Positive: Keep the vibes positive and enthusiastic. No Debbie Downers allowed.
• Educate Us: Drop some knowledge! Share tips and info about the product and its benefits.

Editing and Submission

• Polish It Up: Use any professional editing software to make your video shine.
• Keep It Short: Aim for videos that are 1-3 minutes long. Ain't nobody got time for a feature film.
• File Format: Submit your videos in MP4 or MOV format.
• Upload: Pop those final video files into the shared drive we provided.

Content Elements We Love

• Intro: Say hello and introduce yourself and the product.
• Product Perks: Highlight the key benefits like promoting thicker, fuller hair, being 100% vegan, and cruelty-free.
• Your Experience: Share your personal journey with the product. We love a good story!
• Call to Action: Encourage viewers to try Hairvana, and mention any sweet deals we have going on.

Visual Examples (Because Seeing is Believing)

Example 1: Unboxing and First Impressions

• Start with an unboxing segment, making it look as fun as it feels.
• Show a close-up of the product, emphasizing its gorgeous texture and color.
• Share your first impressions, focusing on the scent, consistency, and any immediate observations.

Example 2: Usage Demonstration

• Start with a clean, well-lit shot of you holding the Hairvana product.
• Demonstrate filling the dropper and applying the oil to your scalp.
• Show the massaging process, emphasizing any specific techniques you use.
• Wrap it up by mentioning how often you use the product and any immediate results.

Example 3: Personal Testimonial

• Sit in a well-lit, quiet environment and speak directly to the camera.
• Share your personal hair struggles and how Hairvana has helped.
• Highlight any noticeable improvements in your hair’s thickness, density, and overall health.
• Encourage viewers to try the product, mentioning any ongoing promotions or discounts.

Final Words of Wisdom

Thank you for being a part of Hairvana’s journey. Your content is a big deal to us, and we can't wait to see what you create. Got questions or need more guidance? Hit us up!

Now, go out there and make some kickass content!

Cheers,

The Hairvana Team

You can message us on instagram handle @hairvanaorganica is you wish to create content for us.